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About Auto University





Auto University designs and delivers powerful retail implementation products that measurably change the behaviours and performance of auto distributor and retail dealership personnel.

The training we deliver rings true with participants because of this automotive background. We recognize the challenges they face and bring a no-excuses approach to the development of career-oriented performers.
  • Foundations in Retail
  • Founded in 1994 in United States
  • 25 full time staff plus available contract trainers
  • Opened Auto University on the web in 2000
  • Newsletter has over 156,470 subscribers worldwide
  • Over 375 years of combined retail and distributor experience

Auto University�s mission is to become the global leader in producing the most highly trained, skilled and customer focused team members available to the automotive industry, resulting in a professional selling environment that leads to increased company profits and customer satisfaction. Consumers will seek to do business with Auto University Certified Dealerships.

Our acclaimed leadership team is comprised of real-world experts and the industry's premier sales facilitators. Focusing on our client base, we have developed an innovative, online education process for today's retailer that readily meets their objectives.

Drawn from all over the United States and Canada, our dedicated staff has earned international recognition and a reputation that is synonymous with effectiveness, productivity and integrity.

Our holistic approach to performance improvement includes:

  • eLearning Training delivered directly to your browser is a powerful, cost efficient way to gain the knowledge and skills needed for performance improvement.
  • Retail Workshops for all areas of dealership operations provide the cutting-edge, hands on applications that will help take your people to the next level of success.
  • "In-Dealership Training" Consultation and implementation brings our professional staff to your dealership to ensure that the learning you've received on line or in class is practiced in a way that gets results.
  • Certification provides the advantage you need to ensure consistency. Your customers will also benefit from knowing your team is professionally trained and certified.
  • Custom Development provides you with access to products and services designed specifically for your companies exclusive needs.

 

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