When Alabama made it mandatory for dealerships to use recording devices during the finance transaction, a whole new world of opportunity opened up for technology. We believe that eventually it will be commonplace for dealerships to have recording devices installed nationwide.

Rather than resist, why not capitalize on the new technology and give your customers the first taste of the benefits? You see there is more to finance technology than just a tool that forces you to be honest. There are sales presentation tools, menu selling tools and lease quoting tools.

One example of a company that provides all of the elements is called Innovative Aftermarket Systems, Inc. You can check out their site at http://www.smartdealerproducts.com and view samples of their products and technology. For example, the Menu Selling tool provides user friendly customization and specific pricing information a customer will need to make a purchase decision. There are other great tools as well!

Just don’t forget that technology alone isn’t enough. How you introduce these tools, the benefits and the process of selling them, require training and proper implementation. Building relationships, trust, and presenting value have more to do with your ability to work with people than any technology will provide.

At Auto University, we deliver the knowledge and skills needed to maximize your use of technology. We train your people to utilize all the tools within your dealership in the most profitable way imaginable. For more information about how to improve your processes, click here.