Mike Goodman, who is described by those who know him as "a world class service advisor", got to experience the benefits of Auto University's Service Processes in a way that most advisors only dream about. And from what we hear about Mike and the team at World Ford Sandy Springs in Atlanta, Georgia, they live the dream almost every day.

Mike Goodman case study

Because he was already a high performing service advisor, Mike Goodman wasn't sure how much the Auto University Service Process would actually help. But as professionals often do, he took what he learned at the workshop and decided to give it a try.

A few days after the training, Mike was reviewing the processes with the President and the General Manager of Sandy Springs when a customer arrived for his reservation. This customer had purchased two vehicles and regularly serviced them at the dealership during the past 6 years.

Mike proceeded with the greeting and vehicle walk-around, noting opportunities for service that the customer had not been aware of. By the end of the walk around, Mike had reached an agreement on a $1760.00 customer pay ticket.

After shaking hands with the customer, Mike returned to complete the RO and dispatch the job. The customer, who was preparing to leave, walked all the way back across the dealership and in front of the President and GM said, "Mike, thank you! I've never been shown that much time, care and consideration before!"

It's not a fluke

You may say this example was rare, but Mike legitimately averages 4 hours per RO. And Service Manager Larry Richbourg's entire team averages 3 hours per RO with a top 10 CSI rating, using the Auto University process.

Aren't you tired of mediocrity yet? Pick up the phone and call us at (800) 344-4100 to see how we can improve your profits and customer satisfaction!