I had just arrived at the dealership and I was waiting to interview the Parts and Service Manager when a lady rolled onto the service drive in her dark green Miata. She was there because during her visit 45 days prior, someone had accidentally scratched the fender and the dealership agreed to buff it out.

At a typical service department, the service advisor would have written up an internal ticket and said goodbye to the customer. But this dealerhsip was different because they were using the service drive process installed by Auto University, meaning that every customer received a complementary walkaround each and every time they visited the dealership service department.

As the customer walked around her car with the advisor, he noted the wear on her front tires and took out his tire guage to measure them. Upon showing her that the wear on her front tires was greater than the wear on the rears, and that the outside edge of one of the fronts was wearing unevenly, she agreed to a wheel alignment and tire rotation. All of which were customer pay.

What started out as an 'oops', became a profitable opportunity for the dealership. Not only did the dealership make some money, they also saved the customer in the long run by ensuring a few additional miles of wear on her tires. And it was all because they took the time to be consistent with their service drive process.

These are the types of money making stories we hear all the time from dealerships who utilize Auto University's Service Drive Process. Why not put your dealership on the road to profitability by contacting us right now.