 Irvine, CA – Mazda dealers seeking to improve fixed operations profitability, customer pay opportunities, as well as customer satisfaction, will be pleased to know that enrollment is now open for Mazda Professional Selling Skills (MPSS). Without leaving their dealership location, over 140 Mazda dealers have taken advantage of this service lane selling process and hands-on training for Service Advisors and Managers!
Here is the announcement from Wenslow De La Mora, Director of Service and Parts at Mazda North American Operations:
All Dealer Principals/General Managers
We are proud to announce that the Mazda Professional Selling Skills workshop is now open for enrollment!
Mazda Professional Skills transforms the culture of your service operation into a smooth machine geared to retain customers and grow your bottom line.
This approach has proven to increase profitability while raising customer satisfaction. Some of the concepts include:
- Strategic Appointment Setting
- Implementation of a Pre-Work Order Process
- 100% Walk Around with Every Customer
- Multi Point Service Inspection
- Increase in Accessory Sales Opportunities
- And Much More!
These are exciting times for Mazda and its dealers. Mazda is attracting a new type of customer who is more particular about the services he or she receives. In order to meet this new demand, your service department needs the additional skills that the Mazda Professional Selling Skills workshop can provide. The enclosed brochure explains the program in more detail and contains contact information as well as all the documents needed to enroll in this exciting program.
Best Regards
Wenceslao “Wenslow” De La Mora
Director, Service and Parts
Mazda North American Operations
Mazda dealers can contact MPSS Headquarters at Auto University for more information and detailed information on the attractive payment terms here:
Mazda Professional Selling Skills
89 Meadowview Lane, Williamsville, NY 14221
Telephone: 800-967-7712
For additional information, contact:
Tony Kernagis - tony.kernagis@autouniversity.com or by calling 708-932-2044.
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